Skills & Competencies for Category Management Analyst

Category Management Analyst job profile

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JOB SUMMARY for Category Management Analyst

Provides insights and recommendations to optimize new product introductions, distribution, shelving, price and promotional mix by analyzing marketing and customer data.

JOB RESPONSIBILITIES for Category Management Analyst

Analyzes and assesses category/brand performance to develop enhanced marketing and sales plans and promotions. Conducts market specific assessments of competitors, vendors, and customers to support decisions and influence management.

Category Management Analyst SALARY RANGE

BASE 50%
$85,283
TOTAL 50%
$90,169
Job Level
P02
Job Code
SM15000443
Education/Degree
Bachelor's Degree
Reports To
Supervisor or Manager

Category Management Analyst Skills and Competencies List

Proficiency Levels and Behavioural Indicators
Salary.com identifies five increasing levels of proficiency for each skill/competency. Some jobs require only a relatively low level of proficiency in each skill/competency, while other jobs will require a more advanced level of proficiency in the same skill/competency. These levels rate the degree of proficiency (skill level, expertise) we expect the incumbent to perform in the given skill/competency for the given job. Note that we intentionally do not associate timeframes or years of experience in performing the skill/competency because that can be misleading. Proficiency levels identify what the incumbent knows and can do rather than how long they have been doing it. Also, note that the proficiency levels are cumulative, e.g., a level 4 proficiency implies the ability to perform all the behaviors at the lower levels.
Check each Category Management Analyst skill and competencie below to view definitions.
JOB FAMILY COMPETENCIES CORE COMPETENCIES
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12 general skills or competencies (Job family competencies) for Category Management Analyst

1 Job Family Competencies – Data Analytics
Proficiency Level -2
Skill definition-Applying techniques and processes in examining and evaluating raw data to derive conclusions to support business decision-making.
Level 1 Behaviors
(General Familiarity)
Explains how to apply data analytics to successful strategies.
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Level 2 Behaviors
(Light Experience)
Documents data requirements for projects by working with business users.
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Level 3 Behaviors
(Moderate Experience)
Prepares data analytics tool to create visualizations.
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Level 4 Behaviors
(Extensive Experience)
Monitors data sources used for analytics to update data and meet quality standards.
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Level 5 Behaviors
(Mastery)
Establishes best-in-class analytic data to improve performance by discovering patterns in data.
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2 Job Family Competencies – Brand Management
Proficiency Level -2
Skill definition-Strategizing and evaluating brands in terms of positioning and target customers to ensure products and services highlight the quality of the brand.
Level 1 Behaviors
(General Familiarity)
Explains the basic principles and concepts of brand management.
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Level 2 Behaviors
(Light Experience)
Participates in daily activities of brand management to provide best deals.
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Level 3 Behaviors
(Moderate Experience)
Handles day-to-day functions of brand marketing activities.
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Level 4 Behaviors
(Extensive Experience)
Defines and implements brand marketing plans for various products/services.
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Level 5 Behaviors
(Mastery)
Designs brand strategies to drive volume and profitability.
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3 Category Management Analyst - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Category Management Analyst
Proficiency Level - 4
5 Competency for - Category Management Analyst
Proficiency Level - 5

8 soft skills or competencies (core competencies) for Category Management Analyst

1 Core Competencies – Business Acumen
Proficiency Level -2
Skill definition-Insight into our organization's business, goals, and values. Ability to design and implement initiatives that facilitate successful outcomes.
Level 1 Behaviors
(General Familiarity)
Discusses the strengths and weaknesses of our products and services.
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Level 2 Behaviors
(Light Experience)
Explains advantages and disadvantages of different organizational structures from an efficiency perspective.
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Level 3 Behaviors
(Moderate Experience)
Demonstrates an innate sense of how to achieve positive results in the current environment.
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Level 4 Behaviors
(Extensive Experience)
Leverages the latest technologies and tools that enhance business analytics.
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Level 5 Behaviors
(Mastery)
Conceptualizes new and creative business initiatives to boost business growth.
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2 Core Competencies – Business Statistics
Proficiency Level -2
Skill definition-Gathering, outlining, evaluating, and interpreting data to develop and implement informed, tactical business decisions in the face of uncertainty.
Level 1 Behaviors
(General Familiarity)
Cites the two types of business statistics and describes their respective usage.
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Level 2 Behaviors
(Light Experience)
Compiles business metrics and statistics used in strategic planning, forecasting, and modeling.
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Level 3 Behaviors
(Moderate Experience)
Creates and maintains statistical analysis on computers with specialized software.
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Level 4 Behaviors
(Extensive Experience)
Discusses results with stakeholders who may not have the same level of understanding of statistics.
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Level 5 Behaviors
(Mastery)
Develops experiments, trials, or surveys to generate the required data.
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3 Category Management Analyst - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Category Management Analyst
Proficiency Level - 4
5 Competency for - Category Management Analyst
Proficiency Level - 5

Summary of Category Management Analyst skills and competencies

There are 0 hard skills for Category Management Analyst.
12 general skills for Category Management Analyst, Data Analytics, Brand Management, Competitive Environment, etc.
8 soft skills for Category Management Analyst, Business Acumen, Business Statistics, Innovation, etc.
While the list totals 20 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Category Management Analyst, he or she needs to be proficient in Business Acumen, be proficient in Business Statistics, and be proficient in Innovation.

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